I stepped into the world of social media and digital marketing in 2023. I started out as a content creator, collaborating with incredible brands and appearing in their paid media campaigns. I had to learn soon that working in front of the camera was nearly as appealing to me as coming up with the actual contents of the videos and figuring out how to make an ad a success. Looking for other ways to marry both my creative and analytical sides—I came across Pinterest.

As far as I can remember I always loved reading and writing… I was 7 when I first opened a novel and it made me fall in love with storytelling. From that point onward the school librarian became my best friend, literature my favorite subject, and I started writing everything from prose to songs. I even started my own blog, I was 12 and it was about my puppy—kind of a big hit, actually.

I would love to help like-minded business owners in their online endeavors. I know how hard it is promoting your business on social media, having to fight for every single click with the ever changing algorithms. I believe that creative burnout, like-hunting and ChatGPT is not the future and there is a way to grow and build community online authentically.